Join us, Pete Canalichio and Bill Jachthuber as we interview industry leaders representing both brands and manufacturers.  We will explore with guests how their companies got into brand licensing and ask them to share examples of successful product launches and some of the pitfalls that they have encountered.  Every show will be recorded for convenient podcast listening.  We are currently building our guest list so let us know if you would like to be part of our program and share your story.